FIAT Brand Introduces Urbana Edition for New 2019 500X

New 2019 Fiat 500X Features All-new 1.3-liter Turbocharged Engine With Improved Horsepower, Fuel Economy and Best-in-class Torque
  • New 2019 Fiat 500X powered by an all-new 1.3-liter direct-injection turbocharged engine generates 177 horsepower and a best-in-class torque rating of 210 lb.-ft.
  • Power and efficiency come standard with 500X’s all-new turbo engine, which features stop-start (ESS) technology and FCA-exclusive MultiAir III valve actuation, both of which contribute to improved fuel efficiency and emissions reduction
  • Class-exclusive standard all-wheel drive delivers strong on-road performance and off-pavement capability in any season, while the axle disconnect system automatically engages all-wheel drive only when needed in order to maximize fuel efficiency under all conditions
  • Nearly 70 safety and security features that now include adaptive cruise control and Front Park Assist
  • 2019 Fiat 500X Urbana Edition offers a unique, urban look complete with Miron (Metallic Iron) black-painted exterior and interior elements with copper accents, full LED headlamps plus fog lamps
  • Interior features include sleek black accents around the instrument panel, black-painted center console, Miron-painted radio and vent bezels along with unique seats with black Castiglio chevron-patterned fabric and copper-embroidered 500 logos
  • Available in four colors: Grigio Graphite (Graphite Gray), Vibrante Green, Bianco Gelato (White Clear Coat) and Nero Cinema (Black Clear Coat)
  • Urbana Edition package is available for $895 on top-selling Fiat 500X Trekking models, which start at $25,995 Manufacturer’s Suggested Retail Price (MSRP)
  • Italian-designed, fun-to-drive 2019 Fiat 500X lineup starts at $24,490 U.S. MSRP and is available in three models – Pop, Trekking and Trekking Plus
  • 500X Urbana Edition is available now in FIAT studios and select Chrysler, Jeep®, Dodge and Ram stores. Visit to find a FIAT dealer near you
June 11, 2019 , Auburn Hills, Mich. -  The FIAT brand announced today the new 2019 Fiat 500X Urbana Edition, a custom-appearance package that adds unique wheels, LED lighting, roof rails and sleek black-themed accents inside and out.

Designed and manufactured in Italy, the new 2019 Fiat 500X features an all-new, standard-equipped 1.3-liter turbocharged engine with the latest iteration of the FCA exclusive MultiAir (called MultiAir III) valve-actuation technology, engine stop-start (ESS) technology and best-in-class torque. Also standard are a nine-speed automatic transmission and an all-wheel-drive system with a disconnecting rear axle that contributes to improved fuel efficiency.

In addition to new front and rear fascia designs, the new FIAT crossover offers full LED headlamps, fog lamps and nearly 70 safety and security features that now include adaptive cruise control and Front Park Assist.
Based on the top-selling Fiat 500X Trekking model, 500X Urbana Edition exterior features include Miron black-painted mirror caps, door handles, taillamp surrounds, liftgate bezel, fascias and sill moldings with a copper-accented 500X logo. Upgraded 18-inch matte black and Miron wheels are also accented with a copper center cap. In addition, black side roof rails, full LED headlamps plus fog lamps, as well as dark headlamp surrounds, add to the 500X Urbana Edition’s head-turning appearance.
Inside, the 500X Urbana Edition features unique seats with black Castiglio chevron-patterned fabric and copper-embroidered 500 logos, a black-textured instrument panel with a copper 500 logo, a black-painted center console, and Miron-painted radio and vent bezels.
The Urbana Edition package is available for $895 on the well-equipped 500X Trekking model, which starts at $25,995 U.S. MSRP, excluding destination. Other options and packages may be added to the 500X Urbana Edition, including:
  • Advanced Driver Assistance Group: $1,395, featuring auto high-beam headlamps, Blind-spot Monitoring and Rear Cross Path detection systems, Full-speed Forward Collision Warning-Plus, LaneSense Lane Departure Warning-Plus, rain-sensing windshield wipers and adaptive cruise control
  • Dual-pane panoramic sunroof and Beats premium audio system: $995
  • Cold Weather Group: $295, featuring heated front seats and windshield wiper deicer
  • Comfort Group: $795, includes automatic temperature control air conditioning with dual-zone controls, eight-way power adjustable driver seat, overhead ambient lighting, four-way power lumbar driver seat adjust and automatic dimming rearview mirror
  • GPS Navigation: $695
The Fiat 500X Urbana Edition is available now in FIAT studios and select Chrysler, Jeep®, Dodge and Ram stores. Visit to find a FIAT dealer near you.
FIAT Brand
FIAT brand celebrates 125 years as an automaker and some things haven’t changed. Iconic Italian design and refinement, plus a fun-to-drive factor, come standard with every Fiat.        
In early 2024, FIAT brand will launch the Fiat 500e, the first Stellantis retail battery-electric vehicle offering in North America and the best-selling city EV in Europe.  
FIAT is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis. For more information regarding Stellantis (NYSE: STLA), please visit

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Jordan Wasylyk
Office: (519) 973-2085
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