Merrell and Jeep® Brand Announce Second Footwear Collaboration, Inspired By Future of Outdoor Innovation

October 29, 2024 , Rockford, Mich., -  Merrell, the world’s leading outdoor footwear brand, and off-road automotive adventure icon Jeep® brand have joined forces for a second time to create a collection around Merrell’s newest hiking innovation and the electrified Jeep Wrangler 4xe. Through their mutual love of adventure and the outdoors, the latest collection sees the convergence of Merrell’s Moab Speed 2 and the Jeep brand’s 4xe technologies.

Following the 2023 partnership, which garnered considerable success of the popular Moab 3 hiking boot, the 2024 collaboration specifically focuses on new technologies embodying the future of hiking and off-road exploration. These boots are made to appeal to the way-finders, go-getters and early adopters. The Jeep brand’s electric-vehicle initiatives share common ground with Merrell’s eco-aspirations – mirrored onto the footwear materials.

The Merrell x Jeep Moab Speed 2 unisex shoes will be available for purchase on Tuesday, Nov. 12 in four colorways in the United States (US $180) and Canada (CA $190). The footwear was specifically designed to emulate their Jeep muses, and outdoor enthusiasts will recognize popular Jeep paint colors, including High Velocity, Tuscadero Pink, Bright White and black.

Additional features include:

• Jeep brand automotive-inspired metallic upper
• Underlay radiator grille-like mesh
• Seatbelt-inspired webbing
• Bold, durable hardware
• Electric blue trim used on the Jeep 4xe models to add vivid interest – a marker for sustainable driving

“We are thrilled to collaborate with the Jeep brand again, whose sense of adventure is as daring as our own,” said Merrell Chief Marketing Officer Pallav Tamaskar. “Our design team has incorporated thoughtful, intentional features into our modern, lightweight Moab Speed 2 hiking boot.”

As the latest innovation in hiking from Merrell, the Moab Speed 2 opens the doors to a new generation of hiking shoes, pairing the knowledge and trail insights from the best-selling hiking boot, the Moab. With the latest innovations from athletic hikers across the globe, this product features world-class comfort, traction and breathability, specifically with a FloatPro™ Foam midsole for lightweight comfort, Vibram lugs designed to increase traction, and recyclable breathable mesh lining, laces and webbing.

“Following a successful run with the first boot, we know our consumers are engaged and look forward to reaching a new audience through this second collaboration with Merrell,” said Kim Adams House, director of licensing and merchandise for Stellantis. “We’re proud to see the bold colors of the Jeep brand and our 4xe technology brought to life in a new future for adventure.”

To put the Jeep 4xe and Moab Speed 2 to the ultimate test, the team is road-tripping from Marquette, Michigan, to Las Vegas, Nevada, with content creators Colleen Logan (@theworldiscolleen) and Matthew Chung (@chunger_shoots) joining in Rapid City, South Dakota. Fans of both brands can follow along the road trip on Merrell’s Instagram for a chance to win exciting giveaways.

The collection will be also available at key retailers, including Zappos in the U.S.and Sports Experts in Canada. The deal was facilitated by FCA's global licensing agency IMG.

For more information on Merrell, please visit merrell.com. For more information on Jeep, please visit jeep.com.

Merrell
Merrell exists to share the simple power of being outside and is committed to building an inclusive and sustainable environment for future generations to enjoy. As the global leader in outdoor active footwear with the Moab hiking boot and Jungle Moc, Merrell is focused on merging performance, styling, and comfort to empower all people to confidently explore the outdoors. The brand was recently named Footwear News’ 2022 Brand of the Year for promoting a more diverse vision of the outdoors. Visit Merrell.com or follow us on social @merrell. Merrell is a division of Wolverine World Wide, Inc. (NYSE: WWW), one of the world’s leading marketers and licensors of branded casual, active lifestyle, work, outdoor sport, athletic, children’s and uniform footwear and apparel.
 
Jeep Brand
For more than 80 years, Jeep has been the global leader in SUVs, delivering legendary off-road capability, advanced technology and exceptional versatility for those who seek adventure. With a commitment to innovation, the Jeep brand offers a diverse lineup of vehicles powered by internal combustion engines, hybrid technology and all-electric drivetrains. The brand’s dedication to customer satisfaction is reflected in Jeep Wave, a premium owner loyalty and customer care program that provides exclusive benefits and 24/7 support. Built on a heritage of freedom, adventure, authenticity and passion, Jeep continues to set the standard for rugged yet refined vehicles designed to conquer it all.

Follow Jeep and company news and video on:
Company blog: http://blog.stellantisnorthamerica.com
Media website: http://media.stellantisnorthamerica.com
Jeep brand: www.jeep.com
Facebook: www.facebook.com/jeep 
Instagram: www.instagram.com/jeep 
Twitter: www.twitter.com/jeep
LinkedIn: www.linkedin.com/company/jeep
YouTube: www.youtube.com/thejeepchannel or https://www.youtube.com/StellantisNA