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October 30, 2024 Dodge is bolstering the brand’s Direct Connection performance parts line, launching Hellephant A30 426 Supercharged Crate HEMI® and Drag Pak 354 Supercharged Crate HEMI engine blocks, as well as introducing a trio of new supercharger kits.
August 8, 2024 Dodge is celebrating 50 years since the birth of the Direct Connection performance parts brand by announcing new Direct Connection products available for purchase starting Aug. 12, 2024, including the Direct Connection HurriCrate series of crate engines and a new Dodge Charger Junior Roadster body.
October 31, 2023 Direct Connection is delivering a new series of long blocks, including the Hellephant C170 6.2L Supercharged Crate HEMI® Long Block and HurriCrate Cat 1 and Cat 3 Long Blocks, as well as announcing the full Hellephant C170 Crate HEMI Engine will be available for purchase starting in Q1 2024.
August 19, 2023 Iconic television host and comedian Jay Leno and Dodge Brand CEO Tim Kuniskis teamed up today to announce a new line of co-branded car care products from Direct Connection, the Dodge brand’s performance products line, and Jay Leno’s Garage.
November 1, 2022 Dodge is showing performance enthusiasts future-product hints in the lead up to the launch of the world’s first electrified muscle car. The Dodge Charger Daytona SRT Concept will once again use a respected gathering of automotive builders and tuners to offer a peek at the future of the Dodge brand.
November 1, 2022 Dodge is introducing new supercharged and turbocharged muscle to boost the brand’s growing Direct Connection performance parts lineup, announcing today two new series of crate engines for the street and strip: the Hellephant and HurriCrate series of engines.
October 27, 2022 Ordering is now open for the 2023 Dodge Challenger and Dodge Charger. Dodge is also launching a new Horsepower Locator online tool to help Brotherhood of Muscle members make the “Last Call” for the model of their choice as the brand marks the end of the two iconic vehicles in their current forms.
September 7, 2022 A pair of modern-day “Swingers” with a retro-themed appearance are joining the Dodge brand’s “Last Call.” The special-edition 2023 Dodge Challenger R/T Scat Pack Swinger and 2023 Dodge Charger R/T Scat Pack Swinger represent the third and fourth of seven special-edition Dodge “Last Call” models and give a nod back to the unique style of the Dodge brand’s “swinging” muscle car lineup of the late 1960s and early 1970s.
August 31, 2022 Dodge is continuing its rollout of the brand’s “Last Call” lineup, announcing the 2023 Dodge Charger Super Bee, the second of seven special-edition “Last Call” models and one that honors a vehicle that has brought “buzz” to the Dodge brand for decades.
August 24, 2022 Dodge is revealing the first of the brand’s “Last Call” lineup of seven special-edition 2023 models, drawing a line back to 2016 to celebrate an iconic Dodge concept vehicle with the special-edition 2023 Dodge Challenger Shakedown.
August 15, 2022 Dodge unwrapped a full slate of new additions to its factory-backed Direct Connection performance parts line today, including a Direct Connection Dodge Challenger Mopar Drag Pak Rolling Chassis for grassroots drag racers, a Dodge Challenger body-in-white kit, Direct Connection-licensed carbon-fiber SpeedKore parts, a licensed vintage Dodge Charger carbon fiber body from Finale Speed and more.
March 9, 2022 The Dodge Power Brokers dealer network is officially open for business as the exclusive source for the Dodge brand’s new Direct Connection factory-backed performance parts lineup.
February 16, 2022 Dodge is putting its money where its parts are when it comes to Direct Connection, the brand’s exclusive new source of factory-backed performance parts.
January 18, 2022 Dodge is keeping the pedal down on the brand’s two-year "Never Lift" roadmap to its performance future, announcing official “open for business” dates for the new Direct Connection and Dodge Power Brokers programs, the kick off of the Chief Donut Maker Dodge brand ambassador “job search” and the date winners of the eight-week, 25-car Operation 25//8 giveaway will be revealed.
December 22, 2021 Dodge is kick starting the brand’s rollout of new factory-backed Direct Connection performance parts with the announcement of key products from the exclusive new lineup, including performance “Tuner” and “Stage” kits for the Dodge Challenger and new race-ready performance kits for the Dodge Challenger Mopar Drag Pak.
December 10, 2021 Ordering is now open for the 2022 Dodge Charger and Challenger SRT Hellcat Redeye Widebody Jailbreak models, unleashing full access to the entire palette of Dodge personalization options and empowering customers to create their own customized performance vehicle.
November 16, 2021 Dodge brand is breaking all the rules, unlocking new, unrestricted personalization options with new Jailbreak models for 2022 Dodge Charger and Challenger SRT Hellcat Redeye Widebodies.
November 8, 2021 Dodge Brand Chief Executive Officer Tim Kuniskis today previewed the brand’s two-year business plan, which he dubbed Never Lift. The Dodge Never Lift plan will be news-packed, calling for a minimum of one product- or automotive-enthusiast-related announcement every three months.
Direct Connection
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